ABOUT ME
Hello I’m Andrea, an Italian Product experience designer & Innovation manager with a decade of experience helping brands design more desirable and sustainable futures.
WHAT I DO
Strategy. I uncover innovation opportunities and explore possible future scenarios.
Design. I turn opportunities into holistic product experiences, by blending Industrial design / UX design / packaging / branding.
Communication. I communicate innovations by creating engaging brand stories that emotionally connect to people
WHAT I BELIEVE
I believe in design as a tool to drive positive behavioural and systemic change.
I believe in sustainable innovations that equally value environmental, social, and business impact.
I believe innovation lies at the boundaries of what is technologically possible, and I am constantly learning to know where these boundaries are.
I believe in constant and transparent communication with my innovation partners
MY INNOVATION PARTNERS
I partner with ambitious companies willing to innovate in the Green economy, Consumer electronics / IoT, and connected healthcare industries.
