Andrea Mangone is an Italian designer based in Milan, with more than 15 years of experience creating strategy-driven, holistic product experiences that combine industrial design, UX design, packaging, and branding.
MISSION
Design as a catalyst for positive change.
Design, with its capacity to shape experiences, products, and systems, can influence the way we live and the way the world works by humanising technology, making innovations accessible and by addressing relevant social and environmental issues.
01 | DESIGN STRATEGY
Analysing the business problem to uncover innovation opportunities and explore possible futures.
Defining the right problem to solve is as important as getting the design right. Design thinking workshops, user journey mapping, product, trends and market analysis are effective tools to correctly frame the business problem and generate the right strategies to solve it.
02 | PRODUCT EXPERIENCE DESIGN
Turning opportunities into holistic product experiences.
Great design emerges when different creative disciplines converge. Expertise in Industrial design, UX design, packaging, and branding is essential to deliver holistic product experiences that are relevant, cohesive, and desirable.
03 | COMMUNICATION
Communicating innovations through compelling brand stories that emotionally resonate with people.
From the earliest stages of a project to production and commercialization, storytelling is key to conveying what makes a product stand out and why it matters. This narrative shapes product strategy, design language, interaction paradigms, marketing visuals, and copywriting.
CLIENTS
Ambitious companies willing to innovate in the Green economy, Consumer electronics / IoT, and connected healthcare industries.
