Our tendency to prefer things we are familiar with poses serious challenges to innovators trying to bring new things into people’s lives. How can we instil familiarity into the unfamiliar?
A toothbrush made to last for a lifetime featuring a high quality reusable body and detachable disposable brush heads that reduce the overall plastic waste of 87% compared to traditional toothbrushes.
Urban Oasis is an urban farming kit that reconnects people with nature in the urban environment by making growing vegetables on your balcony a fun, educative and engaging experience.